A product that for many, I’m sure, was a 2017 favourite was tarte’s Shape Tape concealer (click for my review). It sort of took the beauty community by storm last year, hyped as a ‘high-coverage, crease-proof’ product. So when I discovered that Makeup Revolution (sold on the Tam Beauty website and in Superdrug in the U.K.) would be launching a new concealer by the name of the Makeup Revolution Conceal and Define Concealer, that had a similarly large doe foot applicator like tarte’s offering, I instantly thought ‘dupe!’.
Makeup Revolution Conceal and Define Concealer – Shade and Price
There are 18 shades (C1 to C18) in MUR’s newest addition to the family -ranging from very light to what looks to be very deep. I think 2018 is really going to be the year that brands expand their shade ranges and really make an effort to diversify – a couple of years ago you would have only found this sort of range in shades in a high-end foundation, certainly not an affordable concealer. Speaking of affordable, did I mention that the Makeup Revolution Conceal and Define concealer retails for £4 ? It’s an easy purchase to make for that price, and if it is comparable to tarte Shape Tape (a lot of people’s holy grail concealer), it’s even better!
I picked up the shade C4 – which although is probably a bit darker than I would normally go for (I think C3 would have been a better match), C3 was out of stock and also I’ve been rather enjoying a less highlighted under eye look recently – preferring shades closer to my skin-tone. I think C1 would make a fabulous highlight on me though – if I were feeling that way inclined! C4 is described as being for ‘light skin tones with a neutral undertone,’ although I would say it leans a little peachy. You can see swatches above (left to right: MUR, NARS, tarte) next to the NARS Radiant Creamy concealer in Vanilla and tarte Shape Tape in the shade Fair Neutral (the actual shade I use most now days is ‘Light’ but I’ve run out!)
Makeup Revolution Conceal and Define Concealer – Application and Comparison
The Makeup Revolution Conceal and Define concealer applies with a far more dewy finish than Shape Tape before it sets matte, which is why on my first application I didn’t like it. You need to leave this concealer to set just a tad before blending in (my favourite way is with a Beauty Blender), and then you get the fullest coverage you can out of the product. It has a thinner, more liquid consistency than Shape Tape, which on me, means that it has less coverage. To use both of them I really need to hydrate my under-eyes to use (I’m very dry under there), but once I do they both sit well – tarte looks a little better still (as it’s creamier), but is that worth worth the price difference? It depends on the person.
Makeup Revolution Conceal and Define Concealer – Wear
In the wear stakes is where MUR’s concealer beats tarte’s by a mile on me. I think the thinner, less creamy formula makes for better wear-time and far less creasing through out the day. Don’t get me wrong, it still creases, everything does on me *sigh*, but this is pretty phenomenal.
I’d recommend this concealer to anyone who wants good coverage and wear but who doesn’t have SUPER dry under eyes – if you also struggle to find a concealer at an affordable price that’s in your shade, this might just be the one for you! I will certainly be buying more shades.